{"product_id":"new-era-9twenty-lilac-purple-cap","title":"New Era 9TWENTY Lilac Purple Cap","description":"\u003cp data-start=\"138\" data-end=\"207\"\u003eLilac season, fully dialed in.\u003c\/p\u003e\n\u003cp data-start=\"209\" data-end=\"447\"\u003eThe New Era 9TWENTY Lilac Purple Cap brings Rochester’s signature color front and center. Featuring a tonal lilac crown with a bold embroidered “R” filled with floral detailing, this cap makes a statement while staying clean and wearable.\u003c\/p\u003e\n\u003cp data-start=\"449\" data-end=\"711\"\u003eBuilt on the 9TWENTY silhouette, it offers a relaxed, unstructured fit with a curved visor—delivering that comfortable, broken-in feel from day one. Lightweight, versatile, and easy to throw on, it’s the perfect everyday cap for Lilac Festival season and beyond.\u003c\/p\u003e\n\u003cp data-start=\"713\" data-end=\"758\"\u003eSimple, seasonal, and unmistakably Rochester.\u003c\/p\u003e\n\u003cp data-start=\"760\" data-end=\"772\"\u003e\u003cstrong data-start=\"760\" data-end=\"772\"\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"773\" data-end=\"1063\"\u003e\n\u003cli data-section-id=\"12hbdt9\" data-start=\"773\" data-end=\"814\"\u003eNew Era 9TWENTY adjustable silhouette\u003c\/li\u003e\n\u003cli data-section-id=\"hhxcye\" data-start=\"815\" data-end=\"844\"\u003eRelaxed, unstructured fit\u003c\/li\u003e\n\u003cli data-section-id=\"b5i9ch\" data-start=\"845\" data-end=\"889\"\u003eCurved visor for a classic, worn-in look\u003c\/li\u003e\n\u003cli data-section-id=\"1ayqogi\" data-start=\"890\" data-end=\"931\"\u003eAll-over lilac purple crown and visor\u003c\/li\u003e\n\u003cli data-section-id=\"1uvlwe6\" data-start=\"932\" data-end=\"984\"\u003eEmbroidered “R” logo with lilac floral detailing\u003c\/li\u003e\n\u003cli data-section-id=\"unbmdd\" data-start=\"985\" data-end=\"1017\"\u003eAdjustable strapback closure\u003c\/li\u003e\n\u003cli data-section-id=\"1s8gqp6\" data-start=\"1018\" data-end=\"1063\"\u003eNew Era flag logo embroidered on the side\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"New Era","offers":[{"title":"Default Title","offer_id":44020420411480,"sku":"AG424","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0259\/2034\/0056\/files\/04212026_LilacShoot_RW-17.jpg?v=1776877703","url":"https:\/\/redwings.milbstore.com\/products\/new-era-9twenty-lilac-purple-cap","provider":"Rochester Red Wings Official Store","version":"1.0","type":"link"}